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Phrase Match and the End of the Middle Ground

Google Ads Updates – Q1 2024 Roundup

Google Ads Updates – Q1 Roundup

How to Test RSAs

The Relevance Trap in Paid Search (and how to avoid it)

Getting the most out of RSAs

The thing about Responsive Search Ads

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The rise of automation in Google Ads

The algorithms are trying to take the reins… Should we hand them over, or should we hold on tight?

How Google Ads has changed

Google Ads isn’t what it used to be…

Thoughts on structuring for smart bidding

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#4 Google Ads Updates not to miss

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