Daily Archives: September 11, 2025
September 11, 2025
AI Max for Search: When It Works, When It Fails, What to Watch
As PPC practitioners, we’re no strangers to the arrival of new targeting expansion options –…
Recent Posts
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A search term doesn’t have a conversion rateSeptember 4, 2026/0 Comments -
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The value of value (how to give Google a clue)April 17, 2026/ -
How to give your target CPA more leverageMarch 19, 2026/ -
Why Exact Matches Still Matter – and When They Don’tMarch 6, 2026/