Monthly Archives: July 2024
July 2024
The La La Landing Page Effect, and how to avoid it
It was the big moment of the Academy Awards, 2017. Warren Beatty and Faye Dunaway…
Phrase Match and the End of the Middle Ground
What happened to Phrase Match? https://youtu.be/zbITxUoxiTk It’s easy to think of Phrase Match as a…
Recent Posts
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The #5 most important Google Ads updates of the year so farAugust 15, 2024/0 Comments -
The La La Landing Page Effect, and how to avoid itJuly 18, 2024/ -
Phrase Match and the End of the Middle GroundJuly 4, 2024/ -
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Google Ads Updates – Q1 2024 RoundupMarch 28, 2024/ -
Aggregation vs Articulation: Competing Virtues of PPC ManagementFebruary 15, 2024/ -
#5 Ingenious GPT Use Cases for Smarter PPCJanuary 25, 2024/