Daily Archives: August 18, 2022
August 18, 2022
Top 5 Paid Search issues in large accounts
I have mixed feelings about audits. On one hand there’s something refreshing about opening up…
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The value of value (how to give Google a clue)April 17, 2026/0 Comments -
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What Ad Tests Are Really Telling YouFebruary 19, 2026/ -
What to Consider When Adjusting ROAS TargetsFebruary 5, 2026/ -
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Google Ads and the Heat Pump PrincipleNovember 13, 2025/
