Monthly Archives: November 2020
November 2020
The 3 Times When Smart Bidding Makes Sense
When i first drafted the course module on Smart Bidding – a few months before…
Seasonality Adjustments - A Deceptively Useful Tool
While Seasonality Adjustments haven’t caused much of a stir - this little control could swing…
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PMax – and riding elephantsJune 19, 2026/ -
