Monthly Archives: July 2019
July 2019
Google Ads - Default Settings to Change
Which statement is true?a) Google Ads is a super-efficient money-making machine.b) Google Ads is a…
Are The Robots Coming? AI and PPC
Artificial intelligence used to be more artificial than intelligent. Clunky machines could be ridiculed for…
Recent Posts
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PMax – and riding elephantsJune 19, 2026/0 Comments -
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The value of value (how to give Google a clue)April 17, 2026/ -
How to give your target CPA more leverageMarch 19, 2026/ -
Why Exact Matches Still Matter – and When They Don’tMarch 6, 2026/ -
What Ad Tests Are Really Telling YouFebruary 19, 2026/