Monthly Archives: June 2023
June 2023
New Search Term Insights in Google Ads
Last week, a new segment option showed up in the keywords view: ‘Search terms match…
How to use ROAS (or CPA) targets in Google Ads
What happened in Dublin? I’ve done my fair share of grumbling over the loss of…
Recent Posts
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What to know before Black FridayOctober 31, 2024/0 Comments -
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How (not) to use PMax Search ThemesSeptember 19, 2024/ -
The #5 most important Google Ads updates of the year so farAugust 15, 2024/ -
The La La Landing Page Effect, and how to avoid itJuly 18, 2024/ -
Phrase Match and the End of the Middle GroundJuly 4, 2024/ -
